Guides
Practical, specific guides for massage therapists and spas who want more calls and booked jobs.
Hiring marketing help for a spa, or doing it yourself: what a fair price is
What to keep in-house, what to buy, red flags in spa agency contracts, fair monthly rates by service, and why any provider should prove it first.
2026-08-28
The massage calendar: gift card season, January, and how to survive the slow weeks
Month-by-month demand for a spa, when to start gift card marketing, what to run in the dead weeks, and the campaigns that fill a slow Tuesday afternoon.
2026-08-24
Massage pricing, packages and memberships that actually hold clients
How to price 60 and 90-minute sessions, build good-better-best tiers, run a membership that beats the chains, and raise prices without losing regulars.
2026-08-18
The calls you miss while you are on the table, and what they cost
Why a massage business misses more calls than any other local trade, missed-call text-back, reminder timing, no-show policies, and how to price a lost hour.
2026-08-11
The seven things a massage or spa website has to do
Online booking above the fold, service pages with prices, therapist bios, speed on a phone, gift cards, and the intake friction that loses first-time clients.
2026-08-04
How to show up when someone asks ChatGPT for a massage in your town
What AI assistants read before they recommend a spa, the page structure they quote, review language that gets picked up, and the citations that matter locally.
2026-07-30
Instagram and Facebook ads for a massage studio: creative that passes review and books
The imagery Meta rejects, offers that fill a Tuesday, budgets for one location, retargeting people who viewed your booking page, and gift cards.
2026-07-23
Google Ads for massage therapists without getting your account flagged
Budgets, the campaigns that book appointments, the policy traps in the massage vertical, negative keyword lists, and a real cost per booked client.
2026-07-16
The Google Business Profile setup that gets a massage studio into the map pack
Category choices that avoid the adult-services trap, services with prices, photo rules, weekly posts, Q and A seeding, and the booking link.
2026-07-09
How massage therapists get more Google reviews without nagging
The front-desk ask that works on a client who just woke up, the exact text to send, timing that fits a massage session, and a healthy review pace for a spa.
2026-07-03
Try any marketing service free for 14 days.
Pick anything we do. We run it for your massage or spa business for two full weeks at no cost, then you decide. No card, no contract, nothing to cancel.
- Google Ads management
- Meta (Facebook and Instagram) ads
- AI search optimization (show up in ChatGPT, Perplexity, Google AI)
- Local SEO and Google Business Profile
- Website design and rebuilds
- Social media management
- Review generation and reputation
- Missed-call text-back and lead follow-up
- Email and SMS campaigns
- Bookkeeping and monthly financials
- Cold-call appointment setting
- Marketing analytics and reporting
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